Branding & Positioning for E-mobility TRAXIAL

Traxial develops, manufactures and supplies axial flux technology that is transforming the e-mobility sector.

Traxial Logo Full OrangeBlue
Peter Leijnen Founder, Executive Director

The challenge

Create a new identity & website for TRAXIAL, an ambitious company that aims to be a driving force in e-mobility by accelerating the innovation of powertrains.

Expertise that connects Onze aanpak

For this project, we fully applied our core values:

Branding, logo, strapline, visual identity

The logo was designed to reflect hyper modernity while being confidently recognizable. It evokes speed, power and dynamics with the combination of rounded and square corners.

The strapline works for Traxial in two ways: it asserts its position as the leader in axial flux technology, and it’s an incitement to stakeholders, inviting them to explore the advantages of this technology, with full confidence in the company and its offering.

 

Wondering why creating a strong brand is so important?

Responsive website

We developed a fully responsive website catering to digital native engineers. Immerse yourself in a visually stunning and user-friendly website that showcases Traxial being a driving force in the electrification of mobility.

Launch video

With its engaging storytelling, the video effectively communicates Traxial’s distinctive personality and unmatched features, creating a buzz that propels the brand to new heights and sets it apart in the competitive automotive landscape.

Stationary and presentation deck

Next to business cards and other stationary, Living Stone designed a fully editable presentation template to ensure consistency and professionalism in Traxial’s visual communication. A fully editable deck gives you the flexibility to tailor your content for different audiences and adapt to evolving market trends seamlessly.

Implementing 3D models in animations

Traxial LijnIllustratie2
Traxial Mockup Business Card
Traxial Mockup Logo
Traxial Mockup PowerpointTemplate
Traxial Mockup Print
Traxial Mockup Website Overview