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Branding & Positioning – E-mobility

TRAXIAL

The challenge

Create a new identity & website for TRAXIAL, an ambitious company that aims to be a driving force in e-mobility by accelerating the innovation of powertrains.

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Branding, logo, strapline, visual identity

The logo was designed to reflect hyper modernity while being confidently recognizable. It evokes speed, power and dynamics with the combination of rounded and square corners. The strapline works for Traxial in two ways: it asserts its position as the leader in axial flux technology, and it’s an incitement to stakeholders, inviting them to explore the advantages of this technology, with full confidence in the company and its offering.

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Responsive website

We developed a fully responsive website catering to digital native engineers. Immerse yourself in a visually stunning and user-friendly website that showcases Traxial being a driving force in the electrification of mobility.

Launch video

With its engaging storytelling, the video effectively communicates Traxial’s distinctive personality and unmatched features, creating a buzz that propels the brand to new heights and sets it apart in the competitive automotive landscape.

Stationary and presentation deck

Next to business cards and other stationary, Living Stone designed a fully editable presentation template to ensure consistency and professionalism in Traxial’s visual communication. A fully editable deck gives you the flexibility to tailor your content for different audiences and adapt to evolving market trends seamlessly.

Implementing 3D models in animations

TESTIMONIAL /
Roche

Living Stone’s unique blend of strategic marketing skills, change management experience, IT/ICT knowledge and healthcare expertise made them the perfect choice as a marketing partner.

Roche

TESTIMONIAL /
Nexans

I just have to say that you and your team at Living Stone are absolute rock stars!! What you’ve churned out in the past six weeks is astounding!

Nexans

TESTIMONIAL /
ORSI Academy

Living Stone supported ORSI in combining survey results with profound market knowledge to create a visual identity that was spot-on and firmly grounded in the reality of ORSI.

ORSI Academy

TESTIMONIAL /
Alcon

Living Stone makes sure that we have a good plan to start out with, and for me that’s very important. They make sure that all the content aligns with our messaging and objectives.

Alcon

TESTIMONIAL /
Amplifon

There are very few agencies with so much knowledge of medical marketing communication. Besides that, Living Stone knows key opinion leaders in every sector of the medical world. And all these relationships generate more valuable contacts.

Amplifon

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