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Web development


The challenge

Create a new identity & website for TRAXIAL, an ambitious company that aims to be a driving force in the electrification of mobility by accelerating the innovation of powertrains.

BrandingTechnology marketingWeb development

Branding, logo, strapline, visual identity

The logo was designed to reflect hyper modernity while being confidently recognizable. It evokes speed, power and dynamics with the combination of rounded and square corners. The strapline works for TRAXIAL in two ways: it asserts its position as the leader in axial flux technology, and it’s an incitement to stakeholders, inviting them to explore the advantages of this technology, with full confidence in the company and its offering.

Responsive website

We developed a fully responsive website catering to digital native engineers. The website is a deep dive into TRAXIAL’S story, technology and products.

Watch the videos
we made for TRAXIAL:

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